Welcome to the Hive, Toothy AI.
Johnny, we just finished a run with Lumion, vertical SaaS for trade schools with a first marketing hire and no outbound. Toothy AI is shaped the same way. It would have been wrong not to get this in front of you. So: a jar of honey, and the plan.
Underneath the jar: every US dental practice mapped, the 27,000 multi-provider groups that mirror your best results, and three campaigns we'd run for Toothy in the next 30 days.
Three things came with the jar.
The honey
Raw, from a US apiary. Something you'll open instead of file.
This page
Your market sized, the customers you already win and the accounts that look like them, and three campaigns: TAM, lookalike, intent. Built for Toothy AI.
The call
Twenty minutes with Troy and Nick. We bring the account list we'd start with. You tell us where to start.
Lumion: zero pipeline to 50+ meetings in 31 days.
Vertical SaaS for trade and technical schools. First marketing hire, no outbound, a niche of 10,000 to 30,000 schools. We mapped five sub-verticals, timed the CDL play to a Pell Grant policy window, and routed replies straight to their SDRs. Same shape as Toothy: a public directory of buyers, a claim-cycle driven purchase, and a founding sales hire who needs pipeline now.
In the span of a month, we've had well over 100 positive responses. We've scheduled 45 to 55-plus meetings with an 80% hold rate.Andrew Jones, Head of Marketing, Lumion
What could be sweeter than 20,000 to 34,000 more of your best customers?
You already have the dream ones: the dental practices that grow, retain, and refer others without being asked. We take those, run them through our lookalike tool, and find another 20,000 to 34,000 that look exactly like them. Then we run hyper-personalized, highly targeted outreach to every one.
Same size, same setup, same reasons to buy as the accounts on the right. Modeled, not guessed.
- The accounts that grow, retain and referWe'll confirm the seed list with you on the call.
Every cell is a dental practice.
Every US dental practice sits in the ADA Find-a-Dentist directory and the NPI registry, both public, with provider count, location, and specialty. We build the list from that, enrich the owner dentist and office manager, and time the sends to the insurance year-end reset.
You're the first supplier that comes to mind.
We'll actively monitor all 135,665 US dental practices and reach out the moment the right signal shows up, so Toothy is the first name an office manager thinks of when insurance verification and billing comes up.
- New office manager or insurance coordinator hireLinkedIn and Indeed postings. New hires reset the front-desk insurance workflow.
- New associate dentist addedState dental board license lookups and NPI registry updates. More providers means more verification volume.
- DSO acquisition or affiliationState board ownership filings and press releases. New owners consolidate billing systems.
- New practice location opensADA Find-a-Dentist new listings and state license records. A new location needs verification from day one.
- PMS migration or upgradeDentrix, Open Dental, and Eaglesoft user forums and job postings mentioning the switch.
- AADOM or dental conference attendanceAttendee rosters from AADOM and state dental association meetings signal active RCM tool shopping.
TAM, lookalike, intent. Every angle, from day one.
This isn't one list and one email. We deploy three strategies at once, each with its own angle: the whole market gets the offer, the accounts that mirror your best customers get the proof, and anyone showing a buying signal gets a note the week it happens. Then we double down on whichever one the market answers.
Own the whole market
Mirror your best customers
Catch them in-market
What happens after you say yes.
- DAY 0Twenty minutes with Troy and Nick. We confirm the buyer, pick the three campaigns, and lock the offer.
- DAYS 1 TO 10Dedicated domains warm. Lists built from ADA Find-a-Dentist, NPI registry, and state dental board filings. Copy written per campaign and approved by you.
- DAY 11All three campaigns sending. Replies land on your calendar with full prospect context.
- DAY 30First readout. Expand what's working, cut what isn't, add the intent triggers.
The honey was the easy part.
Johnny, we'll walk the three strategies above, show you the accounts we'd start with, and tell you what it would take. No deck.